Continuous training in leading commercial distribution companies in Spain

All companies and organizations, whatever their size, face different situations that arise necessarily, how to address and manage the distribution activity related to their industrial, business or services activities. The market place changes allocate to the final consumer, an important role along the entire distribution process. Worker forces at the distribution channel companies have the professional need to develop their professional skills geared to the consumer needs, in the framework of the strategy, mission and other determinants of the reason for the company. In this thesis we study the continuous training in the distribution sector in Spain. With the literature review and field work, it is generated some original conclusions and proposals. The aim of this thesis is to analyze the strategies, rationale, activities, dynamics and effects of training, specifically on a particular economic sector, with the focus to a particular type of business: distribution companies of the fast moving consumer goods and retail in particular. We choose it, for a broad range of reasons in which the training of workers is the key to the proper response to their characteristics: 1) Sector finalist with which the training has great relevance in the activities related to the changing consumer 2) Industrial sector under the pressure of big changes and complexities within its mission that is: to manage the physical, informational and financial approach, of the members of the chain that begins at the production site and ends at the final sales of goods and services 3) The innovations taking place in the retail sector are characterized by operational efficiency, operational effectiveness and attraction to consumers 5) The resources based on experience and knowledge of workers to the training, are the permanent resource for innovation. 6) The organizational culture of companies in the sector is very important and is based, among other things, on the use of language content-specific terms of the organization. The active training is very important for its internal diffusion. The conclusions and proposals for work of this thesis are pointing to the review of strategies for integration and analysis of the needs of continuing education activities in this business sector. It is noted that those activities, both for its technical implementation, and its content and scope, are oriented to the changes and developments in the economy and attention to customers and consumers. To do this should consider the objective of the knowledge, skills and abilities of workers in the distribution sector is in line with the new situation, and incorporate topics such as communication, language, image, environment, supply chain … with a strong company culture and policies in accordance with recruitment and retention policies of workers, that enhances the value contribution of the professional activities.